1965 Fender Jazz Bass

1965 Fender Jazz Bass

  "FENDER JAZZ BASS: The Jazz Bass represents the standard by which others will be compared. The two pickups have two pole pieces for each string giving excellent and true string response. Individual volume controls for each pickup, and one tone control permit mixing for wide bass tone selection... the body is…
1961 Gibson SG Special

1961 Gibson SG Special

"SG SPECIAL SOLID BODY: Another guitar with new styling. New contoured body design and light weight make the SG Special one of the best values in the solid body market. This beautiful and wonderful sounding guitar will be available in two finish: cherry-red and the ultra-modern light cream... Similar in design…
1941 Gibson ES-300

1941 Gibson ES-300

"Gibson ES-300 Electric Spanish Guitar - GIBSON MASTERPIECE: Never before anything like this for tone color, tone brilliancy and tone balance; best for advanced and professional players. NEW! - Equipped  with a new Gibson offset adjustable pickup unit to give clear singing treble strings together with deep, booming bass. Gibson perfected natural…
1966 Fender Jazzmaster

1966 Fender Jazzmaster

"FENDER JAZZMASTER: There is no more convincing proof of the fine playing qualities of the Fender Jazzmaster than its rapid acceptance by guitarists throughout the world during the past few years. This remarkable guitar incorporates all the well known Fender developments including the "off-set" body design, smooth tremolo action plus separate…
1966 Fender Jaguar Lake Placid Blue Metallic

1966 Fender Jaguar Lake Placid Blue Metallic

"FENDER JAGUAR: the Jaguar presents an exciting concept in the field of solid-body guitars. The neck of the Jaguar is a short 24" scale containing 22 frets... A new "Fender First" in the Jaguar is the Fender Mute. This movable string mute is attached at the bridge and may be activated…
1966 Fender Jaguar Slab Fretboard

1966 Fender Jaguar Slab Fretboard

"FENDER JAGUAR: the Jaguar presents an exciting concept in the field of solid-body guitars. The neck of the Jaguar is a short 24" scale containing 22 frets... A new "Fender First" in the Jaguar is the Fender Mute. This movable string mute is attached at the bridge and may be activated…
1974 Fender Starcaster

1974 Fender Starcaster

    1974 Fender Starcaster! "The Starcaster. It's a sound at home in New York, Nashville, or Detroit. An instrument built to meet all the demands of the studio, stage and road." Fender Starcaster advertisement, 1976.   Model: Starcaster Manufacturing Year: Serial number 599677 on the neck plate, 1974 Truevintageguitar.com Specifications: Thinline, semi-hollow offset waist body,…
Weird and cool: the Gibson Les Paul Signature and Fender Starcaster

Weird and cool: the Gibson Les Paul Signature and Fender Starcaster

The 1970s were a decade of cool innovation but also declining quality for both the Gibson and Fender guitar companies. Large scale factory production took a toll on what once was instruments made by hand . Both brands were owned by investor companies more interested in great profits than great…
1961 Fender VI (Bass 6)

1961 Fender VI (Bass 6)

From the 1962 Fender catalog, "NEW FENDER BASS VI GUITAR - The new six-string bass guitar is the finest on the market. It is tuned one octave below that of the Spanish guitar. The instrument incorporates three pickups that can be used together or in any combination making a total…
1965 Fender Jaguar Fiesta Red

1965 Fender Jaguar Fiesta Red

Fender debuted the Jaguar model in 1962 as the next jewel in the offset line. The Jaguar featured a slightly modified version of the Jazzmaster’s offset body, proprietary shielded single coil pickups, a rhythm/lead circuit with bass cut switch, a new “Fender Mute” bridge mute and the Jazzmaster’s tremolo and…